With social media radically changing the business landscape, learning how to use it effectively is becoming an increasingly important skill in any sector.
Tourism is one of the areas where a knowledge of online marketing and social media tools is a key to success. This year, Tourism Powell River is incorporating a one-hour seminar about social media and how to use it effectively into its annual general meeting. Ben Vadasz, a founder and director of Think! Social Media, will be speaking on the power of social media within the realm of tourism.
Darren Robinson, Tourism Powell River’s executive director, said Vadasz’s seminar will be useful to a wide range of people. “Obviously, the focus is going to be tourism, and that’s their specialty, but really anyone who wants to learn about how to incorporate, and the importance of incorporating, social media into their marketing, should be coming to this thing.”
Think! Social Media is a boutique digital marketing agency based in Vancouver that has its roots in social media and a laser-focus on the tourism industry. Vadasz, who has extensive marketing experience in Canada, the United States and Australia, will explain why, and how, people should incorporate sound social media strategies into their marketing plans. He will help people to understand the fundamental shift in communication that has occurred as a result of free, online communication and how this can impact their business.
Tourism Powell River’s annual general meeting will be held from 4 to 7:30 pm on Thursday, May 26 at the Beach Gardens Resort and Marina. Vadasz’s seminar starts at 4:30 pm. There will be appetizers as well as the opportunity to network.
The event is free and open to everyone, but readers who are planning to attend must RSVP by Tuesday, May 24, by calling Tourism Powell River at 604.485.4000.
