COVID-19 has greatly affected our community.
Despite social distancing measures put in place and the impact they have had on businesses, our community continues to come up with creative ways to come together during the “new normal” pandemic world we live in.
Businesses from restaurants, breweries and grocery shops to home improvement, health and gardening have had to shift their operations to keep employees and customers safe during a difficult time.
Local businesses are a hugely important aspect of our city, which is why it’s more important now than ever to shop local. It not only boosts our economy, since the money stays within the community, but it also supports our neighbours and helps the environment.
Most businesses in our community have changed their operations for safety, but are also working hard to make the purchasing process as convenient as possible. Depending on the business, customers can shop online, buy gift cards for later use, order takeaway or tag a shop on social media to boost awareness.
Shopping local, whether in-store or online, with those moving in the digital direction, is important to our city’s economic health. Keeping our eyes and ears open to learning what local businesses have to offer ensures we can order or purchase those items here, conveniently, rather than going outside the community.
With all the avenues now available, educating customers about products and services can be daunting for businesses. Social media and the internet, in general, can be their biggest competitor, or their best asset if used the right way.
Small business week takes place in BC from October 18 to 24. Each of our local businesses adds to the unique flavour of Powell River, and without them, the city and region would not have the same spirit and vibrancy it currently has on display. So be kind, be calm, be safe, and support your community.
Local businesses are continually evolving, adapting and keeping up with technology to serve their customer base. Are you supporting them?
